The brand new and renovated Duty Free Shop at Sarajevo International Airport has officially opened. Spanning an impressive 569 m², it is located on the first floor of the Terminal, behind passport control, featuring a fully implemented walk-through concept in line with industry standards. This refreshed retail space offers an innovative and enhanced customer experience, presenting travelers with a wide selection of carefully curated domestic and international exclusive brands.
A standout feature is the newly introduced niche perfume corner, tailored to the distinctive profile of travelers at Sarajevo Airport. Here, luxury products from renowned global houses such as Xerjoff, Parfums de Marly, Kilian, and Ajmal are available.
The expanded offer also covers other categories, including cigarettes and beverages, perfumes and cosmetics, leather goods, toys, sweets, and souvenirs. In addition to the previously available brands, new names that were not previously present in Sarajevo Airport’s duty free include Wella, Ecooking, Gisada, Initio, Salt, Kubik, WWF, Patchology, and many others.
In the accessories category, products from brands such as Coccinelle, Liu Jo, Guess, and Wouf are represented. The range of sunglasses has been significantly expanded, featuring prestigious brands for the first time in this category, including Prada, Gucci, Armani, Yves Saint Laurent, Versace, Tom Ford, Michael Kors, and Maui Jim.
The increased retail space also allowed for the expansion of the assortment of Bosnian-origin products, presented in a dedicated corner that exudes tradition and distinctive elements of Bosnian-Herzegovinian culture, emphasizing the importance and support of local producers.
What further distinguishes this Duty Free Shop is its modern and functional interior, designed by an architectural firm specialized in duty free shop concepts across Europe, in collaboration with the longstanding partner of Sarajevo International Airport, Gebr. Heinemann — one of the world’s leading travel retail companies and the distributor of all international brands represented in the store.
Travelers can now enjoy an exclusive shopping experience in a pleasant and contemporary environment, finding unique products and gifts for themselves, family, and friends before their journey, all in line with the latest duty free industry standards.
This project marks another significant step in enhancing Sarajevo Airport’s offerings and creating a higher quality experience for all travelers.